Each artist has sensational marketing skills and is prominent in their respective genre. Swift’s strong following is the result of her humble approach, and her 2010 Grammy for “Album of the year” proves her success.
For many Americans, hurting their sweetheart Taylor Swift was unacceptable. The public witnessed West behave bluntly at the 2009 VMAs, where he stole the microphone from Swift with an outburst stating that the award belonged to Beyonce. Even after the incident, he quickly regained popularity in hiphop.
However, marketing is no secret to West, either; he has been wearing the “villain” cloak for years. To promote his album, My Beautiful Dark Twisted Fantasy, he offers free tracks online, appears on talk shows, and overuses his Twitter account. Both singers used the incident as a successful marketing tool.
After the incident, West bombarded Twitter with remorseful ramblings, but Swift rebounded later with a new song, “Innocent.” In her lyrics, she refers to West by singing, “32, and still growin up now.” West and Swift both handled the matter immaturely, whether 32 or 20, but neither’s career was affected.
While hiphop and country are stereotyped as different, West and Swift both write honest lyrics. Each proves to be a true storyteller, and each maintains close family ties. West’s 2004 song “Family Business” and Swift’s 2008 song “The Best Day” both commemorate similar memories of valuable family experiences.
Whether you’re on Team Taylor or Team Kanye, check out the opposition sometime. They’re not as different as you think.
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